Kulfi Brand Review: What’s Worth It and What I’d Skip

I’ve been testing a handful of products from Kulfi and I wanted to pull everything into one brand review because this is one of those lines that feels really thoughtful and very easy to actually wear. I also did my usual retesting before writing this so I could compare everything against what I’ve been reaching for lately, and overall I’ve been really impressed, especially with how low effort these formulas are while still looking polished. In this post, all links are affiliate links (thank you for your support!), but all opinions are my own.

Kulfi Main Match Concealer in Paan Party – This has stayed one of my favorite concealers since I got it. It blends out quickly, the coverage is very buildable from light to medium, and the finish is a natural satin that makes skin look like skin. It’s described as a radiant-finish but my dry skin definitely cancels that out. I’ve been using it as foundation a lot lately because it’s so easy to throw on all over. It looks like I just have great skin and not like I’m wearing a ton of makeup. It’s flexible enough that I can use it as a traditional concealer or use it as a foundation and add another concealer on top without anything pilling or layering weird. That all said, I was looking back at pictures of the days I wore this all over as foundation, and it’s definitely too light of a shade to match my face and neck (although a great match for the inside of my arm). I can definitely see myself repurchasing this one but in a darker shade, especially because the shade Paan Party is an unusually good match for me as far as undertones go. It’s one of the rare base products where I don’t feel like I have to use green color corrector to make it work.

Kulfi Zari Eyes Eyeshadow in Bronze Brocade – This formula is so fun and it’s been one of my favorite one and done shadows because it basically applies itself. A little bit goes a long way, and you can dip your finger in and swipe it all over your lids, and it immediately looks dimensional and sparkly in a way that still feels totally wearable for everyday. You have enough time to blend it out and get the edges how you want, and then it sets down and wears really well on me without much creasing. Bronze Brocade is also a great shade choice because it’s warm but not aggressively orange, and it’s exactly the kind of throw it on and look put together eyeshadow I reach for when I don’t want to think too hard (which is pretty often with my current level of sleeplessness). I’m definitely interested in trying more colors because I really love this formula.

Kulfi Glossy Lip Staining Lip Oil in Rose, Caramel, and First Sari – This was the first Kulfi product I bought and the only one I’ve gotten multiple shades in right away. I wear these constantly because they’re so easy to use, and I really love a good lip stain. They go on like a comfortable gloss and then leave behind a really pretty stain that stays true to the shade you put on instead of turning into the same generic pink on everyone. Caramel is the one I reach for the most for everyday, but First Sari is probably my favorite olive friendly shade, especially if I’m doing more of a berry look. The stain wears really well and they make my lips look smoother instead of drying them out. I’ve been trying a lot of K beauty lip stains over the years and these absolutely hold their own against those.

Kulfi Lip Snack Glossing Lip Balm in Coconut Chum Chum – This lip balm formula is really comfortable, it’s not sticky, and it feels moisturizing and nourishing on the lips. I have zero complaints about how it wears. Coconut Chum Chum is a really pretty sheer pink that I’m honestly more excited to wear in the spring but it does work well with my undertones. I also really like the packaging. The applicator makes it really easy to apply neatly without needing a mirror (it also helps the shade isn’t too pigmented). For me, it’s just one of those products where if I’m looking at my huge pile of lip balms in a tube, nothing about this one is screaming “you need to run out and get it”. My number one is still the Eadem lip balms, followed closely by the Ole Henriksen and Unleashia balms. That said, if you’re already placing a Kulfi order and you want an easy, glossy balm to toss in your bag, this is a really nice one.

Kulfi Free the Brow Brow Gel – I really like the packaging with the dual sided brush and comb. It makes it really easy to shape brow hairs and get them into place. The brow gel itself gives hold without flaking and without that crunchy feeling. I love that it looks really natural once it dries down. For most people, I think this would be a holy grail brow gel, and I totally get why it’s a favorite for my friends with easier to control brows. For me personally, it’s just not quite enough hold because my brows are unruly and refuse to behave. They always fall out of place within an hour with this one. I still prefer the Rare Beauty Brow Harmony Flexible Lifting Gel as my benchmark hold in place all day bro gel, but I would absolutely recommend this one if you want a comfortable flexible hold and don’t have brows that refuse to do what you want.

What other products would you like me to review? Let me know if there’s anything else you’d like to see here, and thanks for reading! As always, some links may be affiliate links that support the blog and some products may have been gifted, but all reviews/opinions are completely my own and unsponsored.

MY 5 FAVORITE PRODUCTS UNDER $50

As part of my no-buy year, I’m trying to really get to know and love my collection and starting a “favorite products under $X series” to help me in that process. I’ll be doing posts every month for different dollar amounts, and I’m so excited to dive into my collection in this way. This time, I’m writing about my favorite products under $50. I would love to see your favorites and recommendations for under $50 beauty products in the comments! And, of course, thank you so much for being here, and it would mean so much to me if you subscribe here or on Instagram @liftbakelove for new posts.

Westman Atelier Face Trace Contour Stick in Biscuit ($48)– I’ve included this in multiple favorites posts because I really do love and use it so much.  This is one of my go-tos when I’m short on time and just need to add some color to my face without having to do a lot of work or blending. I own so many cream bronzer products, and always come back to this one as my “I just don’t want to think about it and need something that works” product. I stand by what I said in my 2020 favorites post: if I had to start my collection over, this would definitely be one of the first things I replace.

Auric Glow Lust in Morganite and Selenite ($45) – This product is my favorite for making my skin look amazing no matter what’s going on with it. Even if my skin is dull and dehydrated and not looking its best, Glow Lust will make it look glowy, smooth, and moisturized. Every time I wear it, I instantly feel more confident, especially for video meetings because Glow Lust reflects so beautifully and distracts from anything else going on. Of all of my glowy, liquid products, this is definitely my favorite of the bunch. I use it as a primer, mixed in with foundation, and as a highlighter, and it works amazingly well for all of those purposes. 2025 edit: I honestly prefer the ELF Halo Glow Liquid Filter now and would recommend that instead!

Auric Glow Lust in Morganite and Selenite

Fitglow Beauty Lip Colour Serums ($42) – I know I write about these all the time, but it’s because I truly love them, and I’m so happy I have so many of them. I use them almost every day. The formula is incredibly nourishing, thick, hydrating, and long-lasting, and I just reach for them so often especially because they work so well as toppers for more matte lipsticks or lip liners. All the shades are beautiful, and I can always find one to match my look. I’ve been really loving Halo and Regal this month in particular, but all of the shades I have get a ton of use. I have 5 full sizes and the rest are minis, and I highly recommend looking out for sales or mini sizes if you’re interested in these!

Fitglow Beauty Lip Colour Serums in Bliss, Beach Glow, Kind, Halo, Ful, Root, Nudie, Gospel, Regal, Cheer, and Juice

Roen 11:11 Quad – This is my favorite Roen quad of the three that I own, and it’s definitely my most used. Each shade is a perfect one-and-done on it’s own, and they are so easy and quick to use. The shade swatched farthest to the right below is my go to for adding a high impact sparkle to any eye look, whether it’s on top of the other shades in the 11:11 palette or any other eyeshadow I’ve used. It just seems to finish off any look, particularly in a world where I want people to see my eyes through a screen. I also really love the Roen formula because it’s so versatile – with a finger, the shades go on incredibly pigmented and intense, but with a brush, you can create a very sophisticated wash of color. They last all day on me with an eyeshadow primer, and I don’t have any issues with flaking or fall out.

Farmacy Honey Halo Hydrating Ceramide Moisturizer ($45) – This is hands down the best moisturizer I’ve tried for my super dry skin. It’s incredibly thick but still absorbs super quickly and plays well with my other nighttime skincare products. It’s been really dry even though it’s solidly Spring now, and I’m so glad I have this to keep my skin hydrated and moisturized. In particular, it’s been saving my dry skin from totally losing all its hydration overnight. I

What are your favorite products under $50? Let me know in the comments below! Let me know if there’s anything else you’d like to see here on LiftBakeLove, and thanks for reading! As always, some links may be affiliate links that support the blog, but all reviews/opinions are completely my own and unsponsored.

Beauty Pie Review: Wondergloss Collagen Lip Oil, Futurelipstick Luxe Shine, and Supercheek Cream Blush

If you haven’t heard of Beauty Pie, it’s described as providing consumers with exceptional formulas sourced from the best factories worldwide – all while keeping costs low by cutting out the middleman, excessive packaging and expensive marketing budgets. It’s basically like the Costco of beauty – you pay a membership fee to access the low prices, but in theory, you save way more than your membership fee. This is part two (see my first reviews here), and I know I’ve already saved more than the yearly membership cost (I ended up getting a Black Friday deal where the membership was $9 when all was said and done). As with all of my reviews, this is not sponsored, and there are no affiliate links in this post. And as always, thank you so much for being here, and it would mean so much to me if you subscribe here or on Instagram @liftbakelove for new posts!

Wondergloss Collagen Lip Oil – This lip oil reminds me so much of the Dior Lip Oil but is so much more nourishing and a fraction of the price (the Beauty Pie is $8.21 and the Dior is $35). It’s hydrating, comfortable, and not sticky while still providing that shiny and glossy effect. I have the shade Nude Nectar which is sheer enough to use as a glossy topper for most of my lipsticks and lip liners but still pigmented enough to provide some “my lips but better” color if I’m not wearing anything. It also smells like vanilla in the best way, and I get so much joy from it every time I use it. It’s been a struggle to not pick up a ton more shades but between my no-buy and all my FitGlow Lip Serums (which is also very similar to this), I definitely don’t need more right now.

From left to right: Beauty Pie lip oil in Nude Nectar, lipstick in Nothing Nude, cream blush in Bare Blush

Futurelipstick Luxe Shine – This formula is really high shine and super smoothing, and I find myself reaching for it so much more than my other lipsticks. It’s surprisingly nourishing and hydrating for such a pigmented lipstick – it has the finish of a lipstick and the formula of a hydrating lip balm. I have the shade Nothing Nude which is a cool rosy brown that I’m super excited to wear even more when fall rolls back around this year. This lipstick is $10.60 – the least expensive full sized lipstick I have in my collection. It reminds me the most of the Lisa Eldridge Luxuriously Lucent Lip Color ($36) and the Glossier Ultralip ($18) in terms of formula and finish.

From left to right: Beauty Pie lip oil in Nude Nectar, lipstick in Nothing Nude, cream blush in Bare Blush

Supercheek Cream Blush – The formula is creamy but it totally dries down and isn’t sticky. It’s super easy to dip a brush into the pot and blend onto my cheeks – it takes less than 10 seconds. The formula is also surprisingly blurring (which hopefully you can see in the swatch above), and I love how it sets down to a powdery finish without being matte. The texture is really thin and because it dries down, I don’t notice it on my skin at all. I love the color I got, Bare Blush, which is such a warm, rosy pink. The only issue I have with this blush is that it can tend to pick up what’s underneath it if I’m not careful, so my favorite way to use it is actually over powder. Out of these three products, this is my least favorite, and I think I prefer my other cream blush formulas over it. That said, it’s a really great product for less than $10 vs some of my favorites like the Kjaer Weis Cream Blush which is $32.

What new products and brands have you discovered lately? Are there Beauty Pie questions you have or products you’d like me to review in the future? Let me know if there’s anything else you’d like to see here on LiftBakeLove, and thanks for reading!

Vesca Review: Moonlit Dream Cream Eyeshadows and Lush Glow Creamy Lip Oil

I’ve wanted to try Vesca for awhile now, but I have a bunch of powder bronzers and highlighters to get through that I have not used in so long because I am all about cream products now. When I saw these eyeshadows and the lip oil though, I knew I had to try them. My only regret is not getting them sooner! I wanted to share a bit more about the products compare to some similar products/shades I already own.

Moonlit Dream cream eyeshadow in Carina and Lyra & Lush Glow Creamy Lip Oil in Ginger Lily

These eyeshadows are by far the easiest cream shadows I’ve ever worked with. I honestly love the packaging – it’s super easy to only get what you need, and I don’t have to worry about them drying out. The colors are perfect for a one shadow look (see below for swatches!), they stay blendable for long enough to get your look just right, and they dry down and don’t crease all day. Even with that dry down, I was able to add additional shadows on top, like glitter toppers, and they stuck on amazingly well. I tried them with and without primer, and they worked well both ways. As usual (for me), I did find the primer helped with making the colors brighter (I use a very light colored primer) and longevity. My only gripe with these is that they only come in 4 shades.

I own 76 lip products at the moment. It takes a lot for something to edge itself into my top 5 formula/color favorites, but this lip oil easily did it. It’s hard to explain the formula – it’s like a lip balm meets lip oil meets lip gloss, and I’m honestly obsessed with it. It’s super moisturizing, stays glossy for so much longer than I would have expected, and the color is just the right level of sheerness for me. If I didn’t own 75 other lip products, I would buy the whole range (let me know if you want me to review any other colors though – I will grab them if you comment below with a request!).

Vesca Lush Glow Creamy Lip Oil in Ginger Lily, Lisa Eldridge Gloss Embrace Lip Gloss in Muse, and Sephora Collection Melting Lip Click in Caramel from left to right

I had a hunch that these three would be fairly close in texture and formula, and they are – but they also aren’t. If you’re looking for something super sheer and slightly moisturizing, the Sephora Melting Lip Click will totally suffice. If you’re looking for something more moisturizing that will add color, you’ll be happy with either the Lisa Eldridge or the Vesca. The Vesca is a bit more sheer, but it stays glossier on the lips, so it’s up to personal preference which one you’d like better! I have to say that I don’t regret owning them all because they serve different functions for me. I would only repurchase the Lisa Eldridge and the Vesca products, and I want more shades in both formulas for sure.

Sephora Collection Melting Lip Click in Caramel, Lisa Eldridge Gloss Embrace Lip Gloss in Muse, and Vesca Lush Glow Creamy Lip Oil in Ginger Lily from left to right
Tom Ford Cream Color for Eyes in Spice, Vesca Moonlit Dream in Carina, Hourglass Scattered Light Glitter Eye Shadow in Reflect, and Vesca Moonlit Dream in Lyra from left to right

I also thought that it would be really helpful to compare the Hourglass Scattered Light and Tom Ford Cream Color for Eyes with these, both for texture and color. The Vesca is by far my favorite formula to work with – it doesn’t flake or have fall out like the Hourglass can and it’s way easier to blend and maneuver than the Tom Ford (though the shade I have is quite deep on me which may be part of the problem). They all do dry down and don’t budge and look beautiful on the eyes. In terms of color, the Vesca is more true to the rose gold and gold colors I expected and I would rather use the Vesca for a one and done look than either of the other two for that reason – as you can see form the swatches, they have a lot more dimension and texture than the others in a really good way.

Hourglass Scattered Light Glitter Eye Shadow in Reflect, esca Moonlit Dream in Lyra, Tom Ford Cream Color for Eyes in Spice, and Vesca Moonlit Dream in Carina from left to right

I’m so happy I picked these up, and I hope this review and comparisons were helpful! What do you want me to review next? Comment below!